Privacy Policy

Pinpoint Bookmarking™ Privacy Policy

We don’t like legal-ese laden documents, so we have tried to assemble a plain English version of our Privacy Policy to explain what information we collect about you, what we use it for, and the limited situations in which we share it with third parties.

Please carefully read this entire privacy policy. It applies to all interactions you have with Pinpoint Bookmarking’s™ products and services (Pinpoint Bookmarking™ is an Enemy Tree, LLC™ product).

Collected Information

When creating a Pinpoint Bookmarking™ account, you give us your full name and email address, and create a password. If you want, you can give us a pseudonym instead of your legal name.

Although we don’t offer it at this time, if/when we do offer it in the future, and if you would rather, you may be able to sign in through an account you already have with another service, like Facebook, Twitter, Google, Apple, Evernote (and any and all services know and unknown, existing and yet to exist).

Your user profile helps you customize your account and connect with other Pinpoint Bookmarking™ users. Your profile automatically includes your name. You can also add a profile picture and whatever else you’d like in the “About” field.

To help you connect with other Pinpoint Bookmarking™ users and to personalize your Pinpoint Bookmarking™ experience, we may ask for additional information (you have the choice to “opt-in” or not), including your contacts, location or a list of the apps on your mobile device. We delete or anonymize this information after we make initial recommendations to help you get started on Pinpoint Bookmarking™, and we never make recommendations based on sensitive information.

We receive some other information automatically when you use Pinpoint Bookmarking™. This includes data about your device, software, operating system, operating system- provided device or user-specific advertising IDs for advertisement tracking (“Advertising IDs”), your IP address and the date and time of each request you make to Pinpoint Bookmarking™.

So that we can make your Pinpoint Bookmarking™ experience better, we collect information about how you view, and interact with content and advertisements through Pinpoint Bookmarking™ and on third-party sites with Pinpoint Bookmarking™ widgets.

In the future, if we offer it, you may link your Pinpoint Bookmarking™ account to other services you use, such as social networking sites, photo-sharing services and media publishers (such as the New York Times). If you connect your Pinpoint Bookmarking™ account with a third-party service, we collect information through that service. This information varies depending on the service and your privacy settings there, but may include profile information (e.g., age, gender and location), your contacts on that service and content that you’ve made publicly available there.

If you want to email something you see through Pinpoint Bookmarking™ to a friend who isn’t already a Pinpoint Bookmarking™ account holder, we may keep their email address for the purpose of sending such email and improving our services. Recipients may contact us through our contact form, found here:, to request that we remove this information from our database.

How We Use & Disclose Your Information

A big part of Pinpoint Bookmarking™ is sharing what you find. That’s why your Pinpoint Bookmarking™ profile is public. If you choose, and depending on the type of account you have (Basic, Plus, Premium), the people and sources you follow, the collections you create, the comments you post, and the sections you highlight are all public.

We also use your information to keep Pinpoint Bookmarking™ running, better understand how you use our service, customize your experience (including the content, marketing materials, and advertisements you see), prevent abuse and improve Pinpoint Bookmarking™. Pinpoint Bookmarking™ may also work with advertising partners to serve you third-party advertisements, including interest-based advertisements. For more information about our advertising partners’ practices, please visit (PLACEHOLDER AS WE DO NOT CURRENTLY HAVE AN ADVERTISING PARTNER, AND WE KIND OF DON’T WANT ONE). You can learn more about interest-based advertising, including how to opt out of third-party partners’ advertising you see on Pinpoint Bookmarking™ and on other services, by visiting If you opt out, you’ll still see ads, but they won’t be tailored using information like your interests, visits to other services, or demographics. Alternatively, you can opt out by discontinuing your use of Pinpoint Bookmarking™.

We share your personally identifiable information only under these circumstances:

  • With your consent, after letting you know what information will be shared, and with whom.
  • If we believe it’s reasonably necessary to comply with a law, regulation or legal process. If we’re going to release your information, our policy is to provide you with reasonable advance notice under the circumstances unless we’re prohibited from doing so by law or court order (e.g., an order under 18 U.S.C. § 2705(b)). We may disclose your information without giving you prior notice if we believe it’s necessary to prevent imminent and serious bodily harm to a person. Nothing in this privacy policy is intended to limit any legal objections or defenses you might have to efforts by third parties to compel disclosure of your information, including legal orders from the government.
  • To third parties helping us offer and improve our service, such as those providing Pinpoint Bookmarking™ certain technical tools and analytics services (including marketing partners) that help us understand how people use Pinpoint Bookmarking™ so we can make it better. We require those companies to observe the limitations in this privacy policy.
  • If we sell, transfer or otherwise share some or all of our assets, including the information identified in this privacy policy, in connection with a merger, acquisition, reorganization or sale of assets in the event of a bankruptcy. We may also share non-personally identifiable, non-aggregate information (for example, anonymized Advertising IDs) with companies that help us improve our products and services, including advertising (such as research companies and analytics providers). As with your personally identifiable information, we require that such companies observe the limitations in this privacy policy.

We may disclose aggregate information about how our users use Pinpoint Bookmarking™ in a manner doesn’t identify you individually.

Web Storage and Tracking Policy

Cookies and HTML5 local storage are ways to keep information about your use of Internet services on your own mobile device or computer.

We use cookies and HTML5 local storage to help us create your session, know when you’re logged in and help us remember certain information about how you interact with Pinpoint Bookmarking™.

If you’d rather not use cookies or HTML5 local storage, most browsers give you the option to turn them off, or require your approval before using them to keep information. If you choose not to keep information in cookies or HTML5 local storage, though, portions of Pinpoint Bookmarking™ may not work as intended.

Pinpoint Bookmarking™ also uses web beacons in advertisements to allow Pinpoint Bookmarking™ and its advertising partners to see how users view and engage with advertisements. Depending on your advertising preferences set in your operating system, Pinpoint Bookmarking™ may share your Advertising ID with advertising partners in an anonymous fashion that is not tied to your name or email address.

Some publishers or other third-party services that we partner with may use cookies, web beacons or other technologies to keep track of your Internet activity. Please note that this privacy policy explains Pinpoint Bookmarking’s™ policies only, and doesn’t cover the practices of other services.

Some browsers make it possible for you to signal that you don’t want your Internet browsing activity to be tracked. The Internet community hasn’t reached a consensus on how to best honor these signals, so we don’t respond to Do-Not-Track requests at this time.

Data Deletion

If you’d like to delete your account, you can do so in the Pinpoint Bookmarking™ application under “Settings” (gear icon by your email address in the side menu at the top). At the bottom of the “Settings” page you will see the “Change/Cancel Membership” link. If we delete your account, your user profile will no longer be visible on our service, though we may still keep some log information in non-personally identifiable form and any other information you have made publicly available through Pinpoint Bookmarking™ (comments to content, for example).

Changes to This Privacy Policy

As Pinpoint Bookmarking™ continues to develop, we may decide to revise this privacy policy from time to time. The most current version will govern our use of your information and will always be at, and older versions are available upon request. If we make changes that we think will substantially alter your rights, we will notify you by posting a notice on our website. You agree to accept any changes or revisions to this privacy policy by continuing to use Pinpoint Bookmarking™.


If you have any questions, concerns, or feedback about this policy, or if you have suggestions for us, let us know by filling out our contact form here:

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